Worker file / 007
Web and local presenceCampaign Coordinator.
A defined role. Discovery, implementation and configuration come before deployment. Not running for a customer yet.
- Reports to
- The owner
Plans and runs your seasonal and community campaigns.
01 / The assignment
A clear job. A named supervisor.

We hire this worker to plan your seasonal and community campaigns. Each month it proposes a campaign calendar around holidays, the school year and local events, and drafts postcard, flyer and banner copy, landing pages, and email and text newsletters. It collects vendor quotes and tracks sponsorships and referral partners. You approve spend, sponsorships and every send, and a Heuristics person coordinates printers and vendors.
02 / Scope of work
What it does.
Propose a monthly campaign calendar around holidays, the school year and local events.
Draft postcard, flyer and banner copy.
Draft landing pages and email and text newsletters.
Collect vendor quotes for printing and mailing.
Track sponsorships and referral partners.
Write a short summary of what ran and what came back.
03 / Tools and information
Works where the job lives.
Access and permitted actions are agreed during setup. Only the information and systems this job needs.
Your customer list
Your website
Your email or text messages
04 / Safeguards and supervision
Built with
boundaries.
These limits are part of the job description.
The owner
What it will never do
- Spend money or commit to a sponsorship you have not approved.
- Send anything you have not approved.
- Text anyone who has not agreed to be texted.
- Invent customer stories or claims.
- Promise a number of customers.
Hands to a person
- Campaign calendar to approve
- Spend and sponsorships to approve
- Every send to approve
- Vendor quotes
Approval and follow-through
Nothing is sent or spent until the owner approves it. Printing, postage, ad spend and vendor costs are separate from the monthly fee.
05 / A week on the job
The shape of a working week.
A typical week.
- Mon
Proposes next month's campaign around a local event.
- Tue
Drafts postcard and flyer copy for approval.
- Wed
Collects two printing quotes and lists the costs for you.
- Thu
You approve one campaign and the spend. A Heuristics person coordinates the printer.
- Fri
Drafts the newsletter and tracks which referral partners replied.
06 / In practice
You set the level of supervision.
The role's boundaries stay in place at every setting.
Supervision
Pick a setting to see which steps still go to a person. What a worker may do on its own is agreed during setup.
3 of 5 steps go to a person2 done by the worker
- 01
A customer request comes in by website chat, voice or email.
Worker does it - 02
Details are collected and checked against your rules.
Worker does it - 03
A draft is prepared from your past work and templates.
Person approves - 04
The price or commitment is decided.
Always a person - 05
The result is saved where your team works, with a summary.
Person approves
Approve: the worker does each step, and nothing leaves or changes until a person approves.
07 / Getting started
Like bringing on a new hire.
Stop after any step.
- 01
Map the process
We sit with your team and draw how this job moves today. You keep the map.
- 02
Run a work sample
The worker does a few of your real past tasks. You compare the results with your team’s.
- 03
Connect your tools
Only what the job needs: your customer list, your website, your email or text messages. Revoke access any time.
- 04
Supervised trial
Your team reviews everything before it goes out, and we adjust the rules each week.
- 05
Go live, at your pace
Raise how much it does on its own where the trial earned it. Or keep approving every step.
08 / Commercial terms
How it is priced.
Monthly subscription.
- Monthly
- A monthly subscription for this worker.
- Usage
- Billed on printing, postage and vendor costs, listed in your quote, only where the cost is real.
Scoped and quoted separately after a free 30-minute call. Printing, postage, ad spend and vendor costs are separate. Text messages follow consent rules.
Talk through the scope09 / Questions
Before you bring it on.
Does the monthly fee cover printing and postage?
No. Printing, postage, ad spend and vendor costs are separate and always shown to you first.
Who sends the campaign?
Nothing is sent without your approval. A Heuristics person coordinates printers and vendors.
Does it send text messages?
Only to people who agreed to be texted, following consent rules.
What happened to Community Market Builder?
This worker covers that work: direct mail, sponsorships, referral packets, seasonal campaigns and newsletters.
/ Yours. The next worker
is drawn around your process.
The next assignment / Yours
Your process looks different? That's normal. Tell us about it.
Show us how the work moves today. We'll help define the right worker and where your team stays in control.